Keeping Franchises Relevant on This Week’s Most Craved

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On the latest episode of Most Craved, we’re talking about franchises and how they maintain relevancy over the years

Whether it’s Star Wars, TransformersDC Comics or any other franchise brand among thousands, there’s a lot in a name. But could that name have an expiration date? On the latest episode of Most CravedJenna Busch of Legion of Leia joins our own Silas Lesnick for a chat about franchise branding and the way various properties connect with their respective fanbases through big and small screen adaptations. Check it out in the player above!

Does a franchise’s relevance just have to do with the quality of the film, or is there a bigger issue at play? In 2015, we’ve seen some new franchise adaptations like Goosebumps and The Peanuts Movie meet with very positive reactions, while others, like Jon M. Chu’s big screen take on Jem and the Holograms, were DOA at the box office. Then there’s next month’s highly-anticipated Star Wars: The Force Awakens, which is planned as the first of at least six annual Star Wars films. Is Star Wars a franchise that can keep going forever or is there going to be a point where audiences get tired of a galaxy far, far away?

As a fan, what do you feel are the most enduring and rewarding franchises? Are there any franchises that you’ve loved in the past and have simply grown tired of? Let us know in the comments below!

We’ve launched the official Most Craved Twitter feed and we’d love it if you’d give us a follow! What’s more, we’ve now got a visual Most Craved episode guide that you can check out in the gallery viewer at the bottom of this page. Take a look back on more than 75 Most Craved episodes! Also, Bibbs fans fear not! Regular host William Bibbiani of CraveOnline will be back soon!

We're talking franchises and relevance on this week's Most Craved!

Jem and The Holograms trailer footage appears courtesy of Universal Pictures
Warcraft trailer footage appears courtesy of Legendary Pictures
John Carter trailer footage appears courtesy of Walt Disney Pictures

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Weekend: Jul. 18, 2019, Jul. 21, 2019

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