Box-Office Wrap-Up: Aug. 13 – Aug. 15, 2010

I clearly missed a glaringly obvious comparison; District 9. That was a Rated R actioner that won the second weekend in August just last year. Then the bloody Inglourous Basterds took the weekend after that! Ah well, all good streaks come to an end. Let’s break this thing down!
#1 movie predicted correctly: 0 Weeks In A Row
Ian, Nick, Gophers Attack!, Oscar Smarty, and John-PT were all close. Clearly Oprah isn’t in charge of the numbers she once was if less than three million tickets were sold. The financial story of Eat Pray Love is still up for grabs though, the $60m budget has them in decent shape.
Result: $23.7 million

My rank: I picked it to finish #1 with $37.9 million, which is $14.2m off for a 59.92% error.
The second biggest drop of the weekend. The frontloading of comedy continues, and that lofty $100m production budget is now looming large.
Result: $18 million

My rank: I picked it to finish #3 with $19.14 million, which is $1.14m off for a 6.33% error.
$500m worldwide. I’m amazed that they were able to turn a profit on a film clearly intended to secure Batman 3.
Result: $11.3 million

My rank: I picked it to finish #5 with $11.82 million, which is $0.52m off for a 4.6% error.
A little over a million tickets sold to the most interesting release of the weekend. Like Serenity and Kick-Ass before it, word of mouth should help it live a nice life on secondary mediums (DVD, Netflix).
Result: $10.5 million

My rank: I picked it to finish #4 with $18.62 million, which is $8.12m off for a 77.33% error.
The smallest drop of the weekend. No demo new releases was a nice bonus.
Result: $6.7 million

My rank: I picked it to finish #9 with $4.96 million, which is $1.74m off for a 25.97% error.
I guess this director just picked up the Bieber 3-D film? Good for him.
Result: $6.6 million

My rank: I picked it to finish #6 with $7.79 million, which is $1.19m off for a 18.03% error.
8. Salt
They’ll need Angelina to rally her overseas pals to get the greenlight for profit.
Result: $6.35 million

My rank: I picked it to finish #7 with $5.59 million, which is $0.76m off for a 11.97% error.
Seriously, if anyone has a theory on how it gained theaters I’m all ears.
Result: $6.31 million

My rank: I picked it to finish #8 with $5.1 million, which is $1.21m off for a 19.18% error.
Believe it or not, I’m in a car right now, headed out for a vacation. So Imma call a “pass” here.
Result: $4 million

My rank: I picked it to finish #10 with $3.17 million, which is $0.83m off for a 20.75% error.

How say you? Did you see any of the new releases? Want to advocate their case? Any surprising results? I suppose it’s best I got the streak out of the way given next weekend’s grab bag of leftover releases. Comments away!

Check out our new Box-Office charts here and

subscribe to our updated Box-Office RSS feed here

Movie News

Marvel and DC

X