The third weekend of September 2010 should match up nicely with the same weekend in September of 2009. Both weekends had a top twelve under $90m, both had four wide releases which signaled Hollywood was awake again. Let’s break it down!
#1 movie predicted correctly: 1 Week In A Row
2. Easy A
This is a wildcard. Will the teens show up to support Emma Stone’s coming out party? It should end up with the most theaters of the new releases (just so you know I’m posting this early without final theater totals so Brad can post from Toronto before his flight), and that 90 minute running time is friendly, but I’m not sure it’s low concept enough to really bank.
Prediction: $15.69 million
3. Devil
It could do just about any number. On the plus side people love the suspense genre. But M. Night Shyamalan’s limited involvement could scare people away.
Prediction: $13.61 million
It’s not getting enough theaters to make a charge, and parents may hold off until next weekend’s Legend of the Guardians.
Prediction: $12.9 million
A 62 percent dip, fairly typical for the franchise.
Prediction: $10.12 million
6. Takers
And then there is everything else. We’ll buzz through these because they will all make about the same paltry amount.
Prediction: $2.83 million
7. The American
At least it caused conversation, and the $20m production budget leaves them in a decent financial position.
Prediction: $2.72 million
The missed September comedy of 2010, a la Ghost Town back in 2008.
Prediction: $2.27 million
9. Machete
Another film that was made on the cheap which should deliver on DVD and residual sales.
Prediction: $2 million
How say you? Bold enough to call The Town in the teens or above $30m? See a different winner? Which film are you the most interested to see? Comment early, comment often!
