HBO Max reveals launch date and first slate of Max Originals
WarnerMedia has finally revealed the official launch date of their long-awaited streaming service HBO Max which will feature the company’s wide collection of content ranging from HBO’s popular shows to Warner Bros.’ movies and TV series. The newest streaming service will officially be launching on Wednesday, May 27. In addition, the first slate of Max Originals, which will be available on launch day, have also been released along with their first-look trailers including HBO Max’s first full-length scripted comedy series Love Life which stars Anna Kendrick.
“Our number one goal is having extraordinary content for everyone in the family, and the HBO Max programming mix we are so excited to unveil on May 27th will bear that out,” Robert Greenblatt, Chairman of Warner Media Entertainment and Direct-To-Consumer said in statement through a press release. “Even in the midst of this unprecedented pandemic, the all-star teams behind every aspect of HBO Max will deliver a platform and a robust slate of content that is varied, of the highest quality, and second to none. I’m knocked out by the breadth and depth of our new offering, from the Max originals, our Warner Bros library and acquisition titles from around the world, and of course the entirety of HBO.”
“It is thrilling to be approaching the launch of HBO Max so we can finally share the first wave of content our teams have been developing in partnership with a group of unparalleled creators,” said Sarah Aubrey, Head of Original Content, HBO Max.“The originals slate available at launch represents a diverse range of unique voices emblematic of the quality and scope of our programming still to come.”
The full first line-up of Max Originals includes:
Starring Oscar nominee Anna Kendrick and executive produced by Paul Feig, Love Life first full-length scripted series about the journey from first love to last love, and how the people we’re with along the way make us into who we are when we finally end up with someone forever. This fresh take on a romantic comedy anthology series is from creator and co-showrunner Sam Boyd (In a Relationship) and is produced by Lionsgate Television and Feigco Entertainment.
On The Record presents the powerful and haunting story of music executive Drew Dixon as she grapples with her decision to become one of the first women of color, in the wake of #MeToo, to come forward and publicly name hip-hop mogul Russell Simmons of sexual assault. The documentary chronicles not only Dixon’s story but that of several other accusers – Sil Lai Abrams and Sheri Sher.
In Legendary, a new HBO Max competition series that pulls from the underground ballroom community, voguing teams (aka “houses”) must compete in unbelievable balls and showcase sickening fashion in order to achieve “legendary” status. The cast includes MC Dashaun Wesley and DJ MikeQ as well as celebrity judges Law Roach, Jameela Jamil, Leiomy Maldonado, and Megan Thee Stallion.
Craftopia is an epic kids crafting competition show hosted and executive produced by YouTube influencer Lauren Riihimaki aka (LaurDIY). On Craftopia, 9 to 15-year old contestants put their imaginations to the test and make their crafting dreams come true in a magical studio.
Warner Bros. Animation’s all-new series Looney Tunes Cartoons echoes the high production value and process of the original Looney Tunes theatrical shorts with a cartoonist-driven approach to storytelling. Marquee Looney Tunes characters will be featured in their classic pairings in simple, gag-driven and visually vibrant stories. The new series will include 80 eleven-minute episodes, each comprised of animated shorts that vary in length and include adapted storylines for today’s audience.
Elmo is the host of his very own talk show and he’s going to bring you some (not-too-late) fun with an all-new, celeb-studded talk show series. The Not Too Late Show With Elmo series brings familiar Sesame Street friends like Elmo, Cookie Monster, celebrity guests, and laughs the whole family can enjoy! Elmo will interview guests such as fellow late-night hosts Jimmy Fallon and John Oliver, comedian John Mullaney, New York Times best-selling author Kwame Alexander, actress Blake Lively, and award-winning musical acts Lil Nas X and The Jonas Brothers.
HBO Max will be offering an impressive direct-to-consumer experience with 10,000 hours of premium content including the entire HBO service, together with beloved franchises, titles past and present from Warner Bros., the best of the best from around the world, and a monthly offering of new Max Originals which guarantee something for everyone in the house – from preschoolers to teens to grownups – with scripted and unscripted series, docs, animation for kids and adults, and movies.
“Consumers will quickly see that HBO Max is set apart by a foundation of loved brands built over decades but stitched together with a distinctive voice and product experience,” added Kevin Reilly, Chief Content Officer, HBO Max, President, TNT, TBS, and truTV. “Our team has meticulously selected a world class library catalogue and collaborated with top creators across all genres to offer a monthly cadence of original series and movies that we will program and promote for cultural impact.”
The streaming service will pull from WarnerMedia’s deep library of fan favorites including motion picture and TV series from Warner Bros.’ 100-year content collection, New Line, library titles from DC, CNN, TNT, TBS, truTV, Cartoon Network, Adult Swim, Crunchyroll, Rooster Teeth, Looney Tunes, a selection of classic films curated in partnership with TCM, and more.