This is just taking things too far as we are clearly getting closer and closer to the Production Code days of cinema as The Hollywood Reporter reveals Darren Aronofsky‘s Noah will come with a disclaimer, and not just on the movie itself, but the marketing:
Future marketing materials for the film — including an upcoming online trailer, the film’s website, all print and radio ads, as well as a percentage of the film’s online and broadcast ads, will contain the following message: “The film is inspired by the story of Noah. While artistic license has been taken, we believe that this film is true to the essence, values and integrity of a story that is a cornerstone of faith for millions of people worldwide. The biblical story of Noah can be found in the book of Genesis.”
And I thought critics of The Wolf of Wall Street were taking things too far with their want to see Jordan Belfort get some sort of a comeuppance or at the very least something signalling what he did was bad, but this takes it to a whole new level.
The decision was reportedly made after an appeal from Jerry A. Johnson, President and CEO of The National Religious Broadcasters led a panel at his group’s International Christian Media Convention in Nashville, where a panel discussed the film’s adherence to and departures from Biblical text after some clips were shown. Johnson apparently said a few creative liberties were taken, you know, because he was there and all.
“We are deeply appreciative of Dr. Johnson’s efforts to bring this idea to us,” Paramount Picture’s Vice Chairman, Rob Moore was quoted by THR. “Our goal has been to take every measure we can to ensure moviegoers have the information they need before deciding to buy a ticket to see the film. We are very proud of Darren Aronofsky’s Noah. We think audiences all over the world will enjoy this epic film.”
Johnson sees it as striking “a proper balance between artistic creativity, character development and honoring the sacred Scripture”. Can’t wait to see what’s next, or does this only apply to movies based on the stories in the Bible? Did Son of God have such a disclaimer in front of it this weekend or was that 100% “factually” accurate?
