Rogue One toys revealed with animated shorts
Rogue One, directed by Gareth Edwards and opening on December 16, tells the story of resistance fighters who have united to steal plans to the dreaded Death Star. Felicity Jones leads the cast as Jyn Erso alongside Mads Mikklesen who plays her father, Galen Erso. Diego Luna (Milk) stars as Captain Cassian Andor with Donnie Yen (Ip Man, Blade II) as the blind spiritual warrior Chirrut Imwe, Jiang Wen (Let the Bullets Fly, Devils on the Doorstep) as his heavily armored best friend Baze Malbus,, Alan Tudyk (Firefly) as the droid K-2SO, Riz Ahmed (Nightcrawler, Four Lions) as the Rebel pilot Bodhi Rook, plus Forest Whitaker (The Last King of Scotland) as Saw Gerrera, a character first introduced in Star Wars: The Clone Wars, and Ben Mendelsohn (Bloodline, Mississippi Grind) as the film’s main antagonist, Director Orson Krennic.
A team of Star Wars superfans also created a series of fan-made animated shorts launching on the Star Wars YouTube channel for the reveal of the Rogue One toys. As part of a competition in collaboration with creative network Tongal, a team was assembled to write, direct and produce original, fan-made stop-motion shorts starring key toys from the new line to kick off a global UGC contest that asks fans to share their own “Rogue Stories.”
The global contest, which kicks off September 30, invites fans to share their own short stories or skits set in a galaxy far, far away… Winning entries from around the globe will be chosen by a panel including Rogue One: A Star Wars Story director Gareth Edwards. Beginning September 30, teen and adult fans can enter the Go Rogue contest on StarWars.com/GoRogue. In addition to the global contest on StarWars.com, in the U.S. and parts of Canada, kids 8-12 can participate on Disney.com/MyRogueStory. Winners will be invited to Lucasfilm in San Francisco to attend a screening of Rogue One, and see their short story on the big screen.
The fan-created shorts showcasing the new line of Rogue One toys for the first time launches on the Star Wars YouTube channel today, with new installments rolling out through September. The team was led by James DeJulio at Tongal, and the series was written by Kevin Ulrich and brought to life by stop-motion animators and directors Dan MacKenzie and Tucker Barrie. The stories follow the adventures of Rogue One toys from Hasbro, LEGO, FUNKO, JAKKS Pacific, Mattel and Disney Store as they try to track down the building instructions to the LEGO Star Wars Death Star set which have been misplaced by the Empire.
Fans can pre-order a handful of select items seen in the “Rogue Stories” beginning September 2 at mass retailers, Disney Store locations and DisneyStore.com. The full range of new Rogue One and Star Wars products will be available globally starting on September 30.