The Weinstein Company Announces Animation Label Mizchief

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The Weinstein Company Announces Animation Label Mizchief

The Weinstein Company announces animation label Mizchief

The Weinstein Company has announced the launch of a new animated feature film label title Mizchief, with their upcoming title Leap! set to be the first film released under the label on August 25. The film will have  special sneak previews throughout the country this weekend.

“I named the label Mizchief because that’s how my son pronounces mischief,” TWC Co-Chairman Harvey Weinstein says. “Animation is a playful new direction for us and I’m thrilled to expand the TWC repertoire into a whole new category of films for our kids to enjoy and for us to enjoy with them. All of these films will share incredible stories that most importantly both inspire and entertain our kids.”

Leap! is the story of 11-year-old orphan, Félicie (Elle Fanning) who has one dream – to go to Paris and become a dancer. Her best friend Victor (Nat Wolff), an imaginative but exhausting boy with a passion for creating, has a dream of his own – to become a famous inventor. In a leap of faith, Victor and Félicie leave their orphanage in pursuit of their passions. Determined to succeed, Félicie finds her mentor in the tough and mysterious school custodian, Odette (Carly Rae Jepsen) who, along with Victor’s encouraging friendship, help her reach for the stars. The film also features the voices of dance sensation Maddie Ziegler, SNL star Kate Mckinnon as three of the film’s characters, and legendary Academy Award® winning actor Mel Brooks whose exceptional improvisations have heightened the film

Mizchief’s second release will be The Guardian Brothers, TWC’s first production with Gary Wang and Life Chaser Animation Studios. The film features the all-star voices of Meryl Streep, Mel Brooks, Nicole Kidman, Edward Norton, Dan Fogler, and Bella Thorne. The label is also in development on film adaptations of The Firework-Makers Daughter, based on the novel by the critically-acclaimed author of the trilogy His Dark Materials, Philip Pullman, and the beloved children’s classic The Cricket in Times Square by George Selden.