New Movies Gobble Up Thanksgiving Box Office


enchantedbo.jpgThe Box Office Report has been updated with studio estimates for the weekend, and The Weekend Warrior has a full analysis of the top movies. Be sure to check back on Monday for final figures based on actual box office.

Two new movies dominated the Thanksgiving weekend, bringing in more business than the other new movies combined: Disney’s Enchanted, a combination of animation and live action starring Amy Adams and Patrick Dempsey, and Sony/Screen Gems’ ensemble holiday film This Christmas.

While Enchanted went into the weekend as the projected victor by opening in over 3,600 theaters, its estimated five-day take of $50 million surpassed most expectations, as it becomes the second-highest grossing movie to open over Thanksgiving weekend after Disney’s own Toy Story 2 in 1999. This Christmas opened in the fewest theaters of the new openers, just over 1800, yet it claimed the largest per-theatre average in the top 10 to bring in $27.1 million in its first five days and $18.6 million over the three-day weekend, a definitive second place win.

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