Beginning today, HBO Max will offer potential new subscribers in the U.S. the opportunity to watch select episodes of some of the platform’s most popular programming in-app before they sign up. The in-app offering is an extension of the long-standing sampling opportunities available via HBOMax.com and more recently, through Snapchat’s HBO Max Snap Mini, which allows Snapchatters to watch free episodes of HBO Max programming virtually alongside their friends within the Snapchat app.
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With the launch of this new feature, viewers will now have the chance to take a sneak peek at the platform’s catalog prior to committing to a subscription, with the flexibility to watch a hand-picked selection of episodes in-app on their favorite supported device. The free experience will initially include 13 episodes of HBO and Max Originals, with new titles being rotated in and out of the collection periodically. The free offering will roll out today across all current HBO Max device partners.
Pilot episodes (Season 1, Episode 1) available in the collection at launch include:
- Batwoman
- Euphoria
- Game of Thrones
- Harley Quinn
- Lovecraft Country
- Love Life
- Perry Mason
- Raised By Wolves
- The Flight Attendant
- Titans
- Veneno
- Warrior
- Doom Patrol – Season 2, Episode 1
This latest product feature also allows users to browse the entire HBO Max catalog of programming across the service in-app and offers straightforward distinctions around which episodes can be viewed without a subscription and which ones are available after signing up.
With the recent launch of the advertising-supported subscription tier, HBO Max now provides consumers the flexibility to choose between the ad-free subscription option at $14.99 per month, or one with ads for $9.99 per month. Additionally, HBO Max is now offering subscribers the option to pre-pay and save more than 15% by signing up for the ad-supported tier of HBO Max for $99.99/year or without ads for $149.99/year.
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This August, the streamer’s new slate of programming includes Season 3 of the popular DC Universe superhero series, Titans, HBO Sports and NFL Films’ sports reality series, Hard Knocks: The Dallas Cowboys, and Issa Rae’s new unscripted series Sweet Life: Los Angeles. August’s film additions include the HBO Documentary Film Obama: In Pursuit of a More Perfect Union, Warner Bros. Pictures’ superhero action-adventure The Suicide Squad, and action thriller Reminiscence, both available in theaters and on HBO Max the same day. Warner Bros. films that premiere in theaters and on HBO Max the same day are only available on the $14.99 per month Ad-Free HBO Max plan for 31 days from their theatrical release.
