After landing fellow Grammy nominee Offset to star in the upcoming STXfilms dramedy American Sole, the cast for the film has expanded to include Bad Bunny in his feature acting debut.
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Written and directed by Ian Edelman (The After Party), American Sole follows two twenty-somethings with mountains of college debt who use the fast cash of after-market sneaker reselling to achieve their American dream. But when their startup runs out of cash and a shady investor is their only way out, the dream quickly becomes a nightmare.
The film will be led by Pete Davidson (The King of Staten Island) and O’Shea Jackson Jr. (Long Shot), along with Camila Mendes (Riverdale). Kevin Hart will produce the film via his HartBeat production banner alongside Chris Paul via his Oh Dipp!!! Production label and Jake Stein via his Scondo Productions, while John McPheters of Stadium Goods is attached to executive produce with HartBeat’s Bryan Smiley.
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Stadium Goods, the world’s premier sneaker and streetwear marketplace, serves as a consulting producer on the project. The resale market is one of the fastest-growing segments of the fashion industry, having reached $2 billion as some fans shell out as much as $50,000 for pairs of rare models previously made in extremely limited runs. Stadium Goods partnered with Christie’s in August 2019 to auction the Air Jordan 1 High “‘Backboard’ Origin Story” for $615,000, the record for the most expensive shoe ever sold.
(Photo Credit: Isaac Brekken/Getty Images)
