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Weekend Warrior

Box Office Predictions for September 3 - 6, 2010
By Edward Douglas -

This Week's Analysis (update 9.2.10)

Enjoy the numbers but please do try to check out the preview and analysis posted on the blog at the link above, including reviews, interviews, etc. If you have anything to say about anything written in this column, feedback and Email is always welcome, and almost always responded to.

TW

LW

Title

Weekend (in millions)

Change

# Of Theaters

Average

Week

1

New

Machete

$17.3

N/A

2,550

$6,784

1

2

New

Going the Distance

$15.1

N/A

3,030

$4,893

1

3

New

The American

$14.2

N/A

2,721

$5,219

1

4

1

Takers

$12.3

-40%

2,206

$5,576

2

5

2

The Last Exorcism

$10.0

-53%

2,874

$3,479

2

6

3

The Expendables

$6.5

-31%

3,398

$1,913

4

7

4

Eat Pray Love

$5.1

-23%

2,663

$1,915

4

8

5

The Other Guys

$4.5

-25%

2,607

$1,726

5

9

7

Inception

$4.0

-14%

1,704

$2,347

8

10

8

Nanny McPhee Returns

$3.7

-24%

2,708

$1,366

3

Est. Weekend Total
$92.70

Est. Avg. Drop-Off
- 31%

Est. Average PTA
$3,531



COMPARISONS:

MACHETE (20th Century Fox)

Title

Release Date

Theater Count

Previous Box Office (in millions)

Weekend Box Office (in millions)

Average

Total Box Office

Grindhouse

4/6/07

2,624

$11.60

$4,419

$25.03

Sin City

4/1/05

3,230

$29.12

$9,016

$74.10

Once Upon a Time in Mexico

9/12/03

3,282

$23.42

$7,137

$55.85

Desperado

8/25/95

2,027

$7.91

$3,902

$25.53

Half Past Dead

11/15/02

2,113

$7.82

$3,701

$15.36

Exit Wounds

3/16/01

2,830

$18.49

$6,532

$51.76

Fire Down Below

9/5/97

2,336

$6.07

$2,598

$16.23

Righteous Kill

9/12/08

3,152

$16.29

$5,168

$40.03

The Score

7/13/01

2,129

$19.02

$8,933

$71.07

15 Minutes

3/9/01

2,337

$10.52

$4,503

$24.38

The Eye

2/1/08

2,436

$12.43

$5,101

$31.42

Crank

9/1/06

2,515

$10.30

$4,079

$27.84

The Transporter 2

9/2/05

3,303

$20.10

$6,087

$43.10



GOING THE DISTANCE (New Line/WB)

Title

Release Date

Theater Count

Previous Box Office (in millions)

Weekend Box Office (in millions)

Average

Total Box Office

Whip It

10/2/09

1,721

$4.65

$2,702

$13.00

He's Just Not That Into You

2/6/09

3,175

$27.79

$8,751

$93.93

Lucky You

5/4/07

2,525

$2.71

$1,073

$5.76

Music & Lyrics

2/14/07

2,955

$13.62

$4,610

$50.57

Fever Pitch

4/8/05

3,267

$12.40

$3,796

$42.07

50 First Dates

2/13/04

3,591

$39.58

$11,098

$120.78

Riding in Cars with Boys

10/19/01

2,770

$10.80

$3,899

$29.78

Drag Me to Hell

5/29/09

2,508

$15.83

$6,310

$42.06

Accepted

8/18/06

2,914

$10.02

$3,440

$36.58



THE AMERICAN (Focus Features)

Title

Release Date

Theater Count

Previous Box Office (in millions)

Weekend Box Office (in millions)

Average

Total Box Office

Up in the Air

12/25/09

1,895

$12.76

$11.27

$5,947

$83.81

The Men Who Stare At Goats

11/6/09

2,443

$12.71

$5,201

$32.43

Burn After Reading

9/12/08

2,651

$19.13

$7,215

$60.36

Leatherheads

4/4/08

2,769

$12.68

$4,580

$31.23

Michael Clayton

10/5/07

2,511

$1.08

$10.37

$4,131

$49.02

The Good German

12/15/06

5

$0.08

$15,363

$1.30

Syriana

11/25/05

1,752

$1.49

$11.74

$6,699

$50.82

Solaris

11/29/02

2,406

$2.67

$6.75

$2,807

$14.91

Traitor

8/27/08

2,054

$1.50

$9.31

$4,531

$23.53

The Constant Gardener

9/2/05

1,346

$1.72

$10.96

$8,144

$31.25

The International

2/13/09

2,364

$9.33

$3,947

$25.45

Breach

2/16/07

1,489

$10.50

$7,055

$33.00

The Good Shepherd

12/22/06

2,215

$10.03

$4,530

$59.91



Copyright 2010 Edward Douglas

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