The Weekend Warrior

Box Office Predictions for April 18 - 20, 2008
By Edward Douglas -

This Week's Analysis (final update 4.17.08)

(Enjoy the numbers but please do try to check out the preview and analysis posted on the blog at the link above, including reviews, interviews, etc. If you have anything to say about anything written in this column, feedback and Email is always welcome, and almost always responded to.)

TW

LW

Title

Weekend (in millions)

Change

# Of Theaters

Average

Week

1

New

The Forbidden Kingdom

$20.2

N/A

3,151

$6,411

1

2

New

Forgetting Sarah Marshall

$15.5

N/A

2,798

$5,540

1

3

New

88 Minutes

$9.3

N/A

2,168

$4,290

1

4

1

Prom Night

$8.5

-59%

2,700

$3,148

2

5

3

21

$7.4

-29%

2,903

$2,549

4

6

2

Street Kings

$6.7

-47%

2,469

$2,714

2

7

4

Nim's Island

$5.7

-37%

3,277

$1,739

3

8

6

Dr. Seuss' Horton Hears a Who

$3.6

-40%

2,670

$1,348

6

9

5

Leatherheads

$3.4

-48%

2,796

$1,216

3

10

8

Smart People

$2.5

-38%

1,119

$2,234

2

11

New

Expelled: No Intelligence Allowed

$2.4

N/A

1,052

$2,281

1

Est. Weekend Total
$86.30

Est. Avg. Drop-Off
- 42%

Est. Average PTA
$3,159



COMPARISONS:

FORGETTING SARAH MARSHALL (Universal)

Title

Release Date

Theater Count

Previous Box Office (in millions)

Weekend Box Office (in millions)

Average

Total Box Office

Superbad

8/17/07

2,948

$33.05

$11,212

$121.46

Knocked Up

6/1/07

2,871

$30.69

$10,690

$146.28

The 40-Year-Old Virgin

8/19/05

2,845

$21.42

$7,530

$109.24

The Heartbreak Kid

10/5/07

3,229

$14.02

$4,343

$36.79

The Break-Up

6/2/06

3,070

$39.17

$12,760

$118.81

50 First Dates

2/13/04

3,591

$39.58

$11,098

$120.78

The Big Bounce

1/30/04

2,304

$3.34

$1,448

$6.47

Accepted

8/18/06

2,914

$10.02

$3,440

$36.58

There's Something About Mary

7/17/98

2,186

$4.06

$13.74

$6,285

$176.48



THE FORBIDDEN KINGDOM (Lionsgate/The Weinstein Co.)

Title

Release Date

Theater Count

Previous Box Office (in millions)

Weekend Box Office (in millions)

Average

Total Box Office

War

8/24/07

2,277

$9.82

$4,313

$22.47

Jet Li's Fearless

9/22/06

1,806

$10.59

$5,864

$24.63

Unleashed

5/13/05

1,957

$10.90

$5,570

$24.52

Hero

8/27/04

2,031

$18.00

$8,865

$53.58

The One

11/2/01

2,894

$19.11

$6,604

$43.91

Kiss of the Dragon

7/6/01

2,025

$13.30

$6,570

$36.83

Shanghai Knights

2/7/03

2,753

$19.60

$7,121

$60.47

Shanghai Noon

5/26/00

2,711

$15.61

$5,758

$56.90

The Tuxedo

9/27/02

3,022

$15.05

$4,980

$50.28

Sky High

7/29/05

2,905

$14.63

$5,037

$62.94

Crouching Tiger, Hidden Dragon

1/12/01

693

$19.89

$7.73

$11,154

$128.07

House of Flying Daggers

12/3/04

1,189

$5.23

$1.74

$1,461

$11.04

Kung Fu Hustle

4/8/05

2,503

$0.73

$6.75

$2,697

$17.10



88 MINUTES (Sony/Tristar)

Title

Release Date

Theater Count

Previous Box Office (in millions)

Weekend Box Office (in millions)

Average

Total Box Office

Two for the Money

10/7/05

2,391

$8.70

$3,640

$22.15

The Recruit

1/31/03

2,376

$16.30

$6,861

$52.79

Gigli

8/1/03

2,215

$3.75

$1,694

$6.07

S1m0ne (Simone)

8/23/02

1,920

$3.81

$1,986

$9.68

Insomnia

5/24/02

2,610

$20.93

$9,988

$67.26

Any Given Sunday

12/24/99

2,505

$7.05

$13.58

$5,421

$75.53

Phone Booth

4/4/03

2,481

$15.02

$6,054

$46.56

15 Minutes

3/9/01

2,337

$10.52

$4,503

$24.38

Cellular

9/10/04

2,749

$10.10

$3,674

$32.00

DOA

3/18/88

875

$3.75

$4,287

$12.71



EXPELLED: NO INTELLIGENCE ALLOWED (Rocky Mountain Pictures)

Title

Release Date

Theater Count

Previous Box Office (in millions)

Weekend Box Office (in millions)

Average

Total Box Office

The Inconvenient Truth

5/26/06

514

$7.61

$2.02

$3,923

$23.81

Fahrenheit 9/11

6/25/04

868

$0.16

$23.92

$27,558

$118.56

A Night with the King

10/13/06

909

$4.11

$4,518

$13.40

End of the Spear

1/20/06

1,162

$4.28

$3,684

$11.70

The Passion of the Christ (Recut)

3/11/05

954

$0.22

$2,346

$0.50

The Passion of the Christ

2/27/04

3,043

$41.34

$83.85

$27,554

$370.27

What the BLEEP Do We Know?

5/21/04

13

$0.07

$5,091

$10.94

Left Behind

2/2/01

867

$2.16

$2,490

$4.11

The Omega Code

10/15/99

304

$2.35

$7,730

$12.46


Copyright 2008 Edward Douglas


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