G.I. Joe: Retaliation will roll into theaters on March 29 and in anticipation of the film's release, a viral marketing campaign has been launched highlighting the Joes' arch-enemy, Cobra. Below you'll find the 'recruiting video' for the organization and you can also visit their website at CobraSpecialForces.com for more information.

In the film, the G.I. Joes are not only fighting their mortal enemy Cobra; they are forced to contend with threats from within the government that jeopardize their very existence. G.I. Joe: Retaliation stars D.J. Cotrona, Byung-hun Lee, Adrianne Palicki, Ray Park, Jonathan Pryce, Ray Stevenson, Channing Tatum with Bruce Willis and Dwayne Johnson. The film is directed by Jon M. Chu, and produced by Lorenzo di Bonaventura and Brian Goldner, from a screenplay by Rhett Reese & Paul Wernick based on Hasbro's G.I. Joe characters.