The Strain, a new FX series based on the novel by Guillermo del Toro and Chuck Hogan, was teased last night during the mid-season finale of The Walking Dead. Did any one pick up on that right away? Not likely. The promo featured "found footage" accounts of rats. The first shot shows a couple dining outdoors until they spot rats scurrying about by a sewer grate. Another shot finds a batch of rats running through the hallway what looks like a City Hall.
And sandwiched between these two shots, an incredibly small phrase that read: "He is here."
That's some masterful Cloverfield-like mystery-building right there.
Guillermo del Toro is directing the pilot for The Strain which kicks off next July. The tale is a high concept thriller that tells the story of “Dr. Ephraim Goodweather” (Corey Stoll), the head of the Center for Disease Control Canary Team in New York City. He and his team are called upon to investigate a mysterious viral outbreak with hallmarks of an ancient and evil strain of vampirism. As the strain spreads, Eph, his team, and an assembly of everyday New Yorkers, wage war for the fate of humanity itself. Mia Maestro, Sean Astin, Kevin Durand, Natalie Brown, Jonathan Hyde, Richard Sammel, Robert Maillet, Jack Kesy, Ben Hyland, and Miguel Gomez also star.
[Thanks to Uproxx for getting to the bottom of it.]