Harry Potter and the Prisoner of Azkaban was on pace to reach the mark of 6 million units in first-day sales set by the franchise’s last installment, Harry Potter and the Chamber of Secrets, according to Video Business.
The trade says that 4.5 million units moved via sell-through and 1.5 million through rental channels. But Warner Home Video, which shipped more than 15 million units of “Azkaban,” declined comment.
Buena Vista Home Entertainment’s Finding Nemo holds the first-day DVD sales record at 8 million units.
Meanwhile, Columbia TriStar Home Entertainment’s Seinfeld shipped 1.5 million units of Vol. 1, featuring seasons one and two, and shipped 1.2 million units of Vol. 2, containing season three.