Shrek the Third Dominates DVD Charts

DreamWorks Animation’s Shrek the Third topped the national DVD sales and rental charts the week ending Nov. 18, with first-week sales so strong that the Paramount Home Entertainment release is already among the year’s top 10 DVD sellers, says The Hollywood Reporter.

The previous week’s top seller, Disney/Pixar’s Ratatouille, hung strong and finished second, while Warner Bros.’ Ocean’s Thirteen debuted at No. 3.

On Home Media Magazine’s video rental chart for the week, Shrek the Third handily won the top slot with estimated rental revenues of $11 million. Ocean’s Thirteen bowed at No 2, with estimated earnings of $7.9 million.

The previous week’s top renter, Universal Studios’ I Now Pronounce You Chuck & Larry, slipped to No. 3, generating an additional $7.7 million its second week, down just 17% from the previous week.

On the high-definition disc front, Shrek the Third was the hands-down winner on the HD DVD chart, outselling fellow debutante Oceans Thirteen by a 3-to-1 margin. On the Blu-ray chart, Ratatouille remained at No. 1, while Ocean’s Thirteen bowed at No. 2.

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